Atlantic City Trade Shows Article

Main Menu

Trade Shows Conventions Articles

Target Your Entertainment at Tradeshows

Entertainment has always been a staple of tradeshows and it continues to be an integral part of the Tradeshow Superstar’s marketing strategy.

The reasons for using entertainment are as wide and varied as the types of entertainment used.

The Tradeshow Superstar^tm knows that if entertainment is to be effective, it must be consistent and above all "targeted".

Sometimes you don’t have the resources of a huge company or you don’t want to invite everyone to your party by hosting a sponsored reception. One answer to this is to throw a smaller party for invited guests only.

The first thing you need to do is to decide who you want to invite and why. This will determine the size of the party, the type of party and the resources required.

Next you need to create a desire on the part of the audience to attend your party.

From "How To Be A Tradeshow Superstar" by Michael T. Curtiss, CEO Thunderbird International Group

For additional information on how to be a more successful tradeshow exhibitor go to TradeshowMentors.com

Leave a comment | View Comments

Videos

Recommended Products

Do you know the 7 Fatal Errors of Trade Show Marketing?

As our way of "Thanking You" you for visiting our website, we've made special arrangements with Mike Curtiss of "TradeshowMentors.com" to have your own free copy of his popular digital book, "7 Fatal Errors Of Trade Show Marketing".

No strings attached - we don't ask for your name, email address, nothing!

New!

NOTE: This software was created with DeadEasy(tm) and is Free for You to Use

7 Fatal Errors of Trade Show Marketing!

Imagine how much better your next Trade Show will be if you know the "7 Fatal Errors" that keep you from achieving your trade show goals.

Well, we've rounded up all 7 and put them all here for you - in one place to save you hours of searching. Free! CLICK HERE to DownLoad!

Thunderbird Group Marketing Mastery Marketing Phrases MagniBar Tradeshow Mentors Resource Outsourcing Royalty Free Audio Grizzlygrape Software Business Software

Check our "Top Links" page for a free software gift!

Affiliate Status Disclosure: You should assume that the owner of this website is an affiliate for providers of goods and services mentioned on this website and may be compensated when you purchase from a provider. To learn more, click here.

Atlantic City Trade Shows Headlines

Atlantic City Convention & Visitors Authority To Debut Movitas Mobile Business and Marketing Platform

Atlantic City Convention & Visitors Authority To Debut Movitas Mobile Business and Marketing Platform

Collegeville, PA (PRWEB) January 14, 2010 -- Today, Movitas, the leading mobile communication, marketing and commerce platform for location-centric businesses such as hotels, resorts and conferences...

Bottom Lines: Strictly Jersey? Strictly boating at upcoming show - Press of Atlantic City

Bottom Lines: Strictly Jersey? Strictly boating at upcoming show
Press of Atlantic City
Last year's show featured a 72-foot Buddy Davis from Egg Harbor Yacht Co. - more than 20 feet bigger than anything at the Atlantic City show. ...

and more »

Creatacor Set to Rock at EXHIBITOR2010 - Exhibitor Online

Creatacor Set to Rock at EXHIBITOR2010
Exhibitor Online
Our theme for this year's show mirrors our "Trade Show Rockstar" advertising campaign. Is there a better city than Las Vegas to feel like a Rock Star? ...

and more »

Boyd Gaming loss narrows, shares jump - Reuters

Boyd Gaming loss narrows, shares jump
Reuters
Boyd also owns 50 percent of the Borgata resort in Atlantic City, New Jersey. MGM Mirage (MGM.N), which owns the other 50 percent, has said it plans to sell ...

and more »