The Number 1 Reason Why Companies Exhibit

Thunderbird International Consulting Group has conducted numerous surveys and interviews with tradeshow exhibitors and we’ve been told that "Getting Leads for New Business" is the primary reason why companies exhibit at tradeshows.

Tradeshows are a target-rich environment in which you can identify new prospects and gain new customers.

Why? Because the people who attend tradeshows in your industry are all gathered in one location for a brief period of time and all of them have shown some level of commitment by just showing up.

You have the opportunity to meet and interact with people and their companies that you might otherwise find too expensive or too time consuming to visit for a one-on-one meeting.

From the Book "How to be a Tradeshow Superstar"

by Mike Curtiss  "Tradeshow Mentors"

UPDATE 2-US says Guatemala labor practices violate trade deal

UPDATE 2-US says Guatemala labor practices violate trade deal

Economy Grew Less Than Forecast on Wider Trade Gap

Growth in the U.S. slowed to a 2.4 percent annual rate in the second quarter, less than forecast, reflecting a larger trade deficit and cooler spending

Economy in U.S. Grew Less Than Forecast as Trade Gap Widened

Growth in the U.S. slowed to a 2.4 percent annual rate in the second quarter, less than forecast, reflecting a larger trade deficit and cooler consumer spending.

Economy in U.S. expanded 2.4%

Trade gap widened to $425.9B from $338.4B.

New Liberal ad attacks Labor lemons

The Liberal Party has returned to citrus-favoured attack with its latest anti-Labor ad. The Liberals first used the device last month to attack Kevin 07 becoming Kevin OLemon. But within days the ad was out of date following the coup which saw Julia Gillard replace Kevin Rudd as Prime Minister. Today, the lemon campaign returned, featuring Gillard, [...]